Regional Business Leader | ASEAN Market Strategist | International Network Builder

We are proud to feature Mr. Alexander Ziehe, a seasoned executive with strong regional expertise and a proven track record in building and scaling business operations across Southeast Asia.

Based in Asia since 2016, Alexander currently serves as Vice President Southeast Asia at Hettich Group, where he leads sales, marketing, and operations across ASEAN markets. His role focuses on driving sustainable growth, strengthening market presence, and aligning global capabilities with the evolving needs of the region.

Prior to joining Hettich, Alexander held key leadership positions at Viessmann, working across Vietnam, Singapore, Australia, and China. These experiences have equipped him with a deep understanding of diverse market dynamics and enabled him to build a strong network across industries and geographies.

Beyond his corporate responsibilities, Alexander has been actively engaged in the international business community. He has contributed to initiatives within AHK (German Chambers of Commerce Abroad) in China, Singapore, and Australia, and is also a founding board member of the Young Leaders Circle in Beijing. His involvement reflects a consistent commitment to fostering leadership, collaboration, and knowledge exchange within the global business ecosystem.

Academically, Alexander brings a multidisciplinary foundation with studies in Economics and History across Europe and the United States, and is a fellow of the St. Gallen Management Institute leadership program, further strengthening his strategic and leadership capabilities.

We are honored to spotlight Alexander Ziehe on our platform—a leader who combines international experience, regional insight, and a collaborative mindset to drive business success across ASEAN.